FAQs

This is a data-centered initiative designed to equip healthcare development leaders with critical analysis and insights on campaigns.

Erin Lanahan of Twin Point Insights is designing and leading this initiative in partnership with the Association for Healthcare Philanthropy.

Dive in with Survey #1 on campaign context, which provides critical background information on your institution. (This helps us to provide useful cohorts.)

Once you complete the survey, you’ll receive a unique code to use for other surveys.

Absolutely!

You can preview questions here.

(If your organization is part of a larger university-wide campaign, please click here.)

Thanks to our generous sponsors, all participants will receive a complimentary copy of our comprehensive final report (an $895 value).

We've worked hard to reduce the burden on participants while gathering the data you'll find most valuable.

The series is split into five shorter surveys. Each takes about 14 to 17 minutes to complete.

You are not obligated to complete every survey, though you will find the experience more beneficial if you do -- and you'll contribute to a powerful base of knowledge for our field.

Your organization is eligible to participate if:

• You support a nonprofit healthcare organization (ex: hospital, health system, hospice, LTAC, behavioral health facility, or other provider)

• Your organization is currently in campaign (planning, silent, or public phase) or has completed a campaign in the last five years.

We welcome healthcare organizations from non-U.S. countries. Indeed, we are thrilled to have particularly strong representation from Canadian foundations!

If you have any questions about eligibility, please click "Ask a Question" at the bottom of the page.

1. Campaign context (including campaign goal)

2. Campaign priorities and messaging

3. Engaging volunteer leaders in campaign

4. Campaign readiness and infrastructure

5. Donor engagement and the post-campaign period

We'll share data and analysis in two distinct report types.

Executive Insight Report: Four to six weeks after each survey closes, we'll publish a short report with data highlights and provocative questions.

Final Series Report: At the end of the series, we'll publish a comprehensive analysis covering many aspects of campaigns. This will include a deeper dive on trends at the cohort level.

This survey series uniquely collects data from a wide range of healthcare organizations -- large national health systems, small community hospitals, academic medical centers, children's hospitals, cancer centers, behavioral health facilities, and more. As of January 2026, we have over 140 institutions sharing data.

To support data confidentiality, we will only report out on cohorts with a minimum of five institutions. No individual-level data will be shared outside of the analytical team.

Yes! In Q2 2026, we’ll launch a series of virtual sessions focusing on implementation.

On participant request, we’ll also host informal sessions diving into specific topics (such as campaign reporting).