Beyond the Goal: Rethinking Campaign Success

Wednesday, May 20th, 2026 | 1-2 p.m. Eastern

Join us for an exclusive preview of findings from the Healthcare Campaign Survey Series—the most comprehensive dataset to date on hospital and health system campaigns.

In this session, Twin Point President Erin Lanahan will be joined by CCS Managing Directors Eric Javier and Sarah Krasin to explore key insights emerging from the data and what they mean for campaign strategy today. Blending research with real-world practitioner perspective, the discussion will focus on how leading organizations are structuring, resourcing, and executing campaigns—and how you can apply these insights to define and refine your own approach for best-in-class results.

This webinar is complimentary; advanced registration is required.